Cryptozoic Will Preview Pantone: The Game at GAMA Trade Show

By Shahriar Fouladi

Cryptozoic Will Preview PantoneTM: The Game at GAMA Trade Show

Upcoming Party Game in which Players Identify Characters Based on Abstract Arrangements of Colors to Be Demoed at Cryptozoic’s Booth #325

Lake Forest, CA – March 12, 2018 – Cryptozoic Entertainment, leading creator of board games, trading cards, and collectibles, today announced that it will preview PantoneTM: The Game at the GAMA Trade Show, March 12-16 at the Peppermill Resort in Reno, Nevada. In this easy-to-learn competitive party game, 2-20 players try to recognize characters from pop culture who are represented only by abstract arrangements of colors, inspired by Pantone™, the world’s leading color expert. Designed by Scott Rogers (Rayguns and Rocketships, the God of War video game series), the game will be released later in 2018 after being demoed at Cryptozoic’s Booth #325.

Pantone: The Game box

Art Not Final

PantoneTM: The Game embodies the idea that a picture speaks a thousand words,” said Adam Sblendorio, Vice President of Creative at Cryptozoic. “By reducing characters to simple representations, the game captures the child-like feeling of wonder and accomplishment that comes from visual recognition, being able to identify someone or something with just a look. We feel that the game will appeal to a really wide audience.”

In PantoneTM: The Game, the player who is currently the Artist chooses a Character Card and then designs a representation of that Character using only color Swatch Cards. The other players subsequently take turns trying to guess who it is. If no one can guess the Character during a round, a Hint is given at the start of the next round, with each Hint reducing the number of points awarded to both the Artist and the player who correctly identifies the Character. The winner is the player who has the most points after each player acts as the Artist three times.

PantoneTM: The Game can be played at Cryptozoic’s booth at the GAMA Trade Show, with the second-half 2018 release date to be announced soon.


Product Details:

  • Number of players: 2-20
  • Ages: 8+
  • Playtime: 15-30 minutes
  • Game Design by Scott Rogers
  • Contents Summary:
    • 132 Characters Cards
    • 60 Swatch Cards in 15 different colors
    • Swatch Card Tray
    • Rulebook


About Cryptozoic
Since 2010, Cryptozoic Entertainment has been dedicated to the concept of “Fans First,” striving to develop the most creative and sought-after products for pop culture enthusiasts worldwide. As an entertainment company with a diverse portfolio of licensed and original IPs, its catalog covers a broad spectrum of tabletop games and collectibles. The passionate team at Cryptozoic aims to inspire gamers and collectors all around the globe, while bringing fans together as part of the Cryptozoic community. Visit for more information about product releases, events, and news.


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Shahriar's picture Shahriar Fouladi

Shahriar has been working as a writer and editor for Cryptozoic since 2014. When not berating people about incorrect usage of commas, he enjoys staring at walls, eating fruit, and telling toddlers he's taller than them. He also likes superheroes, comic books, TV shows, and Alfred Hitchcock movies. In his free time, you can usually find him hanging out with his wife Laura, enacting some sort of mischief together.